Technorati: How to Get Traffic.

Did you know there are tricks to getting traffic from Technorati? There are! But many people don’t know them; today I’ll tell you the ones I know.

Lord Matt wrote an very informative article explaining how you can gain a good rank on Technorati. Strangely enough, most of us will have moderate ranks, and so will need to do slightly different things to maximize traffic from Technorati!

Now, I won’t say I get loads of traffic from Technorati. However, I do get consistent traffic; moreover it tends to be valuable traffic and sometimes wins me editorial links.

The key to getting the traffic is understanding how Technorati is used by those who like Technorati.

How is Technorati Used?

Technorati is used at least four ways.

  1. Performing ego searches & stalking by fans and detractors.
  2. Researching blogosphere reactions and controversies:
  3. Researching more generally.
  4. Following a discussions in niches.

In all cases, people visit Technorati to find recent reactions, stories or news because Technorati is set up to deliver this.

What to do to get Technorati Traffic?

First, bear in mind, when getting Technorati Traffic, your goal is to get the traffic from searches done today. Not weeks from now– today.

So, how can you convert each type of use to traffic.

  1. Mention people with ’stalkers’ by name.
    To get traffic at Technorati, focus on the stalkers, not the egos! To do this, whenever it’s relevant, mention ‘A’ list people by full name and product. Example: Jason Calacanis of Mahalo.

    After doing this, watch your referrer logs.

    For a day or two after you post, check your referrer logs for Technorati searches on that name or person. If mentioning that person brought traffic, hey, drop that name again!

    (If you want to eventually nofollow the link, use my NoOldSpamLinks plugin to auto-nofollow after 10 days. I do this for John Chow.)

  2. When there is a big controversy or breaking news items in your niche, post your opinion!
    If you blog about blogging, then when blogs were posting fast and furious about the ethics of PayPerPost, you should have posted an opinion. Don’t refer to people involved in the dispute by unsearchable short hand like: “the A-list bloggers”. Give full names and blog titles.

    Write like this: “A list bloggers like Allen Stern (of centerworks), Allen Stern (of CeterNetworks) and Andy Beard (of Niche Marketing) and ValleyWag have blah blah blah…”

    And here’s an extra tips: When possible, link to specific articles and preferably recent ones. People do click visit Technorati to find out who commented on articles: those people are often the ones who are writing their own blog post: They may end up dropping your link.

    How do you find the recent articles discussing recent controversies? Do a Technorati search! :)

  3. Post the results of your ‘research’ in your niche.
    Did you have a problem? Did you spend several hours or days using your best Google-fu to find the solution? Did you have to consult people?

    Post results of your research! If you are experienced a new problem yesterday and solved it, the chances that others are looking right now is pretty high. Of course, you’ll get more Technorati traffic if the problem is fresh, but you’d be surprised. When I had problems believing aLinks was a memory hog, I saw a Technorati search for aLinks in my referrer log! (In future, I’ll Google traffic for that because someone else will have the problem and want the solution.)

  4. Use Technorati tags:
    Tags attract visitors in your niche. Always has, always will. Need I say more?

Summary:

I gave you four tips to get Technorati traffic, 1) Drop full names, titles of blogs and give links, 2) Drop full names, titles of blogs and give links 3) Post solutions to problems that required you go do research and 4) Use tags.

Oh, you say the first tw tips the same? Why, yes they are!

Dropping full names, titles of blogs and links results in “stalker traffic” and “controversy junky traffic”. The key is: you need to actually drop the search terms these people use into your post.

Did you know attending to proper search terms when writing is “on page SEO?” That’s also known as “White hat SEO.” It works at Technorati and it works later on with Google. You should do it.

24 Responses to “Technorati: How to Get Traffic.”

  1. [...] by dropping the right links and/or names? Well here you go, not ‘x’ hours after writing Technorati: How to Get Traffic., Big Bucks Blogger is visited by either a stalker or an ego [...]

  2. Sutocu says:

    By you getting consistent traffic, do you mean a couple of clicks each day, or something more?

  3. Lucia says:

    @Sutoco:
    This isn’t stumble traffic. It is a type of search traffic your post would not get otherwise; it comes early in the cycle of a post. It’s also a high proportion blog addicts and bloggers– which is important to get if you want to build traffic. Remembers: Bloggers link. And getting 2-3 new bloggers visiting your blog a day is a great long term strategy.

    Here are numbers:
    * Saying “Jason Calacanis” will bring in 2 or 3 technorati searches each time you mention him. (Saying Mahalo without saying Jason Calacanis brings in zero.)

    * Saying John Chow will bring in 2-3. Referring to John vaguely will bring in zero.

    * Mentioning an ongoing controversy and saying all the names will bring in more. Monday’s Calacanis-Winer controversy blogged at the right time would have brought in 5-10. (It’s the sort of trivial squabble one sees at professional society meeting filled with university faculty members. It’s over, so it won’t bring in much now.)

    I’m not saying you should design your posts around this. In fact, you should not deviate much from your niche. (Mentioning John Chow on a knitting blog will do you no good whatsoever.)

    Still, if you look carefully, you’ll notice bloggers who have built traffic do mention full names and link when they are discussing people or controversies. That’s because, in the long term this works.

  4. Rose says:

    That explains why Lord Matt is using my name in an attempt to gain his ranking. Silly boy, I’m a B list blogger, but I do have some stalkers.

    According to Wordtracker “rose desrochers the bitch” gets more searches then Rose DesRochers. He should have used that phrase.

    By the way I really think your first suggestion “Mention people with ’stalkers’ by name” stinks. It is no fun being harassed online and one should not use it as a ploy to gain ranking.

  5. Lucia says:

    Rose, I mean stalkers in the sense of people who avidly follow everything a blogger post: making them a favorite on technorati, becoming a “follower” on Twitter, joining their blog-catalog neighborhoods and friends, mybloglog, facebook etc. These people also want to read every reaction the blogger they “stalk”. (That’s the only word I can really think of. )

    The stalkers may be fans or they may be detractors, but they follow a “celebrity bloggers” every single friggin’ little move.

    Often the stalkers blogs imitate the people they stalk– also the mention nothing else on their blog.

    Some bloggers have these, and if you link those bloggers, their “stalkers” will find your blog. One of the ways is through Technorati.

    I think it’s accurate to say you can bring in traffic that way.

    Anyway, as far as I can tell, these stalkers aren’t generally in threatening and they don’t harass people.

    Out of curiosity, do you have real honest to goodness evil scary cyber-stalkers? That’s sort of scary.

  6. Hi Lucia I use technorati to see what my favorite bloggers are reading and then comment and link to them and so on- like spreading the net out further. I tend to think if my favorite bloggers are reading it- chances are I will like the blogs they traffic as well. Should see if your technorati/twitter trick worked for me tonight on my wordpress blog. I did not see a plugin for blogger as well, oh well. It seems like I am always “tweaking” something on these blogs lately. Unfortunately lately I don’t have a large block of time do some seriously needed customizations- all my blogs are seriously behind and lacking what I want to do. -Michelle
    PS if you get something like this 2x- this old house blew a fuse while commenting and I either got a comment out to you or it got ate- most annoying!

  7. Lucia says:

    I hope it works. It’s not a flood of traffic, but I usually get some.

    I generally don’t just write articles mentioning people for no reason. The main thing is that if you are writing the article and referring to someone, do link them and mention their name.

    Some bloggers tend to be vague, and don’t want to link. You lose traffic that way.

  8. [...] Technorati: How to Get Traffic by Lucia [...]

  9. stubsy says:

    Thanks for the tips I am going to try them.

  10. [...] Technorati: How to Get Traffic by Lucia [...]

  11. [...] Technorati: How to Get Traffic by Lucia [...]

  12. [...] Technorati: How to Get Traffic Lucia at Big Bucks Blogger shows you how to use Technorati to send you traffic. Clever girl! [...]

  13. [...] Search Engine Traffic by Chris Lodge * Why one Blog Carnival is Better than the Rest by jim bozs * Technorati: How to Get Traffic by Lucia * Blogging Tip : Read these 5 great articles on blogging. by Eklavya * Personalise Messages and [...]

  14. Lord Matt says:

    The number one trick seems to be to write about getting traffic from technorati. I’m going to make a study of this now the spam seems to have stopped hurting my server so bad.

  15. [...] Technorati: How to Get Traffic by Lucia [...]

  16. [...] it doesn’t mean that other bloggers are failure on this too. Just recently, Lucia posted tips and tricks on how to gain traffic by using the technorati, based on her [...]

  17. James Mann says:

    Thanks for the Technorati traffic tips. I always appreciate it when someone takes to the time to help others succeed.

    Keep it up, please.

  18. I wish the stalkers would come look in my windows – if only to learn How to Boost Your Google Ranking – its working a treat pour moi! Lovely post – thanks, Malkie, Paris.

  19. I found your blog by way of Darren Rowse, and I’m so glad I did. I’m not yet a real experienced blogger, but I do get traffic and my subscriber number are steadily increasing. I think it may partly be due to my subscribing to John Chow, Darren Rowse and about twelve other well regarded blogging pros. And now YOU! Thanks so much!

  20. Michael Woo says:

    Well I use technorati to look for some difficult to look for info, for example, i counldnt find anywhere a tutorial on how to get paypal working in countries which it doens’t support and i got my answer via technorati :D

  21. Blog Ideas says:

    Hey, Great Post, First time on the site and I’ve learned a bunch, see you around!

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