Big Bucks Blogger

Lucia Liljegren comments on blogs about making money blogging.

TrafficJam.com Is Coming!
Can It Save Blogrush?

John Reese, the promoter who brought “Blogrush” recently announced “TrafficJam.com”; evidently TrafficJam will help our blogs even more than Blogrush. The Blogosphere seems to have ignored the announcement. . .

But I won’t ignore it! John Reese is now promising loads of traffic through “TrafficJam”, requesting bloggers be patient and telling us feed back is positive. He has also closed comments at his blog. Given this marketing push, I think, bloggers do need to make decisions based on data; sharing information helps other bloggers make decisions.

What’s Blogrush done for Big Bucks Blogger?

  1. Did Blogrush send much traffic?
    Nope. In one month, this blog received 11 visits from the Blogrush widget. The increased number of categories in Phase II might help– and for this reason, I’ll leave the widget in my footer.
  2. Were the 11 Blogrush visits targeted?
    Blogrush traffic doesn’t seem to include people interested in reading my posts. According to Google Analytics, Blogrush visitors remained at my site, on average, 19 seconds and had a bounce rate of 64%. In contrast, Stumble visitors stayed for 1 minute and 25 seconds with a bounce rate of 36%. The average visitor remained for 2 minutes 33 seconds with a bounce rate of 56%.

    Stumble visitors appear to read; Blogrush visitors don’t.

  3. What sorts of blogs appear on my Blogrush widget?
    It’s been weeks since John Reese supposedly implemented his quality standards. Despite that, the widget is still full of blogs I would not recommend to my visitors.

    Affiliate addressWhen preparing to write this article, I clicked the Blogrush links. I visited: a missing page, an author “about” page, preview.tinyurl.com, ( a fine resource. Too bad it’s not a blog.) and a blog article about lawyers’ need for virtual assistants.

    One click sent me to the affiliate page shown in the thumbnail to the right. Mind you, I have nothing against affiliate marketing; the problem is the site is not a blog. In case you are wondering: No the page did not blink.

    Oh, notice the ?hop= in the url? :)

    HopLink

  4. Do Blogrush’s Phase II filtering features help me block the non-blogs? In principle, now that I’ve discovered the “Affiliate Splash Page” blog, and the “TinyURL imitation blog”, I could visit Blogrush and block them. That would require me to a) regularly click my own Blogrush widget so I can catch the bad blogs, b) copy the urls of these pages, c) open a new tab, d) log into Blogrush, e) go to the appropriate filter page f) paste the url into the box and save.

    Of course, I would only be able to block blogs I actually identify. I can’t discover every blog that populates my widget. Who knows what my visitors might visit.

Blogrush: Only good for conversation

So, there you have it: Blogrush has brought little traffic, the traffic is poorly targeted, by displaying the widget, I promote non-blogs and blogs outside my niche.

As usual: It’s still free. Blogging about the widget fits this blogs niche. For this reason, I’m willing to leave this in the footer until such time that John Reese kicks me out of the program.

What’s Blogrush done for other blogs?

It’s mostly wasted Blog Real Estate that could be used for other widgets, ads or the bloggers own blogroll. In return, bloggers got very little traffic. When posting her stats for October, Caroline Middlebury, who has experienced phenomenal traffic growth, noted that Blogrush doesn’t bring her traffic; like many bloggers, she’s bagging the widget in favor of other widgets that really can bring traffic or income.

What about TrafficJam.com?

Supposedly, TrafficJam will publicize the “hot” topics that appear in Blogrush widgets, helping quality blog posts get more traffic.

But is TrafficJam likely to be a resource for identifying great posts? I’m not so sure. It appears “hotness” will be based on the clickrate on titles appearing in Blogrush widgets. I don’t know about you, but I have no idea if a post is great until after I click. So how would this sort of “hotness” indicate quality?

I think it’s pretty obvious why news of TrafficJam.com did not set the Blogosphere on fire. Blogrush didn’t fill its promises. TrafficJam doesn’t sound promising. Still, who knows. It might be great. But one thing is true:

TrafficJam will have to catch on the old fashioned way: By providing value.

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Comments

12 Responses to “TrafficJam.com Is Coming! Can It Save Blogrush?”

  1. Lord Matt (19 comments.) on November 8th, 2007 2:45 pm

    It looked like junk back then and it still looks like junk. I used to do all the web 1.0 exchanges and widgets and this is just a pretty version of the same. They don’t work unless you own the widget site.

  2. Thomas Sinfield (1 comments.) on November 8th, 2007 3:14 pm

    I am so glad I didn’t fall for the hype of blogrush I haven’t really heard any good new about it.

  3. Snoskred (7 comments.) on November 8th, 2007 7:06 pm

    Wow, great quality err.. not blogs there! :)

    Like Thomas, I am so glad I didn’t fall for the hype.

    I agree that it is impossible to judge hotness until one has visited the link. Like anything in life, you cannot judge a book by the cover - and you cannot judge an article by the headline.

    Cheers!
    Snoskred

  4. Lord Matt (19 comments.) on November 9th, 2007 1:46 am

    You can judge an article by the headline if you are familiar with the source but with blogrush I have noticed that the only thing you can trust is that the result is likely to be junk.

  5. Feedback about BlogRush (1 comments.) on November 9th, 2007 6:18 am

    Get this… BlogRush is going to sell up to 4 out of every 5 headline spots to the highest bidder — and guess who keeps the cash? Hint: It’s not the bloggers.

  6. Lucia on November 9th, 2007 9:44 am

    @Lord Matt– The other problem with Blogrush is related to the randomness of what appears in the widget. Those titles are supposed to be in my “category”– but even with the more refined ones, I see a lot of stuff that’s just not in my category!

    Interestingly, I don’t think I have ever clicked a link on someone else’s Blogrush widget. I do all my tests by scrolling down clicking the widget on my own blog! (Hmmm… does placement matter?)

  7. windyridge (7 comments.) on November 9th, 2007 12:14 pm

    Yep I removed my widgets. The reporting on one of my sites was actually for someone else’s site! And I wrote to Blogrush three times about it. Needless to say I never heard back. They pretty much stink IMHO. I got about 1 hit every three days if I was lucky and I had maybe three hits. Now all three of my blogs had the widget and I had three referrals running the widget.

  8. Suzette (9 comments.) on November 13th, 2007 3:02 am

    Thanks for sharing this. I’ve just tried it in my lower traffic blog, as I’d rather save my space for $ making… Maybe I should just remove it…!

  9. Dallas Condos (2 comments.) on November 13th, 2007 12:01 pm

    Great more plug ins! The more the better, I love all the gadgets.

  10. Matt Ellsworth(new comment) on December 13th, 2007 8:50 am

    Interesting concept. After being wrongly banned from blogrush without reason. I can say that I probably won’t hop on the trafficjam bandwagon without hearing some positive news about it.

  11. WAHM Tara(new comment) on January 1st, 2008 5:20 pm

    You are 100% correct about Blog Rush! Everyone jumped in and added the widget and no one really gained anything from it, due to poor targeting and the tracking system.

    Many bloggers have let the widget go and replaced it. It is a shame so many bloggers wasted that space for so long.

  12. Anna(new comment) on February 14th, 2008 10:26 am

    I removed the widget a month or so because I barely got any traffic from Blog Rush. I would see the same articles appear on my widget. There was nothing special about them either. It was a complete waste of time. I doubt I will hop on the trafficjam bandwagon.

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TrafficJam.com Is Coming! Can It Save Blogrush? was posted on November 8, 2007 - Filed Under Blogging |  

 
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